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This is the stuff you millionaires in the making need to know to kick start or propel you on your financial fitness journey. Tracey Bissett, Founder of Bissett Financial Fitness and award winning Financial Literacy Champion, gives you the straight goods each week to set yourself up for financial success. As a former executive at TD Bank, one of Canada's Big 5 Banks, Tracey has worked with and in support of thousands of individuals and entrepreneurs to secure the financing they needed.  This hands on experience combined with her formal financial education, Masters of Business Administration and Chartered Financial Analyst designation, position Tracey uniquely to coach all things money. Tracey goes behind-the-scenes of all the money matters with need-to-know tips, money-making demystified, and special power-player interviews. Join us weekly for Financial Fitness Training that will turn even a Cash Couch Potato into a Marathon Money Maker.

Mar 17, 2020

Erin Bury is the co-founder and CEO of Willful, an organization that allows Canadians to create a will online in less than 20 minutes. Before founding the online estate planning platform, Erin held leadership roles in Eighty-Eight, BetaKit, and Sprouter. She is one of Marketing Magazine’s Top 30 Under 30 and is a frequent speaker with Speakers’ Spotlight. Erin has appeared in publications such as CNN, Forbes, and The New York Times. She is a technology commentator on CTV News and writes a column for the Financial Post. 


Erin joins me today to share why you need a will and a powers of attorney.  Erin highlights the traits she believes lead to success and the importance of focusing on networking and your personal brand. She reveals why it is vital to make a will and assign a powers of attorney and why you should create a document of your intentions, including intentions for your digital footprint and pets. Erin also shares why being young is the best time to take risks with your career and finances. 

“If you pass away without a will, the government has a series of rules that govern how they distribute your stuff and it probably wouldn’t match what you want.” - Erin Bury

This Week on Young Money:


  • Erin's passion for entrepreneurship and creating Willful
  • Why you should focus on personal branding and networking to find success
  • What estate planning is and why it is important
  • The role of powers of attorney when you can’t make decisions for yourself
  • How a will governs what happens once you pass away
  • Why you should have a will and why anyone over 18 should have powers of attorney
  • Creating a Google Doc to state your intentions for your digital footprint
  • Keeping your will updated
  • Why being young is the best time to take a career or financial risk

Key takeaways:


  1. Create an ‘If I die’ document 
  2. Make sure you write down specific requests
  3. Estate planning isn’t off the table because you are young
  4. Have a conversation with those that you appoint as your power of attorney and executor

Resources Mentioned:


Connect with Erin Bury:


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